Search Engine Optimization, its methods, its techniques, and the search engine algorithm etc have always been in discussion by the focus groups and the optimizers. Matt Cutts receive interview on the issue has given rise to the debate on social signals as the source of achieving high search engine ranking. Indexed Facebook shares prove that search engines do look on the social shares keenly and give weight to good quality content shared by the businessmen and the search engine optimizers.
Our efforts through the optimization of our websites bring greater web traffic to our websites. Our intent is to create awareness, more leads and more conversions.
The heavy weight champion of the search engine optimization – the Back links seem to have been in the back yard since the discussion of the social signals began. The masters of the SEO say that links still hold the same position. These are still important and have a lot of say in the visibility of the web pages, as well as in creating the authority. The tilt, in case of back links, has shifted towards quality and relevance.
Links as the gurus say can be easily manipulated but social signal cannot be given the same treatment. Links can be brought, but social signals, social shares; likes on the shares and the dissemination of such shares come naturally. Manufacturing of likes and sharing the posts can be done, but till now has limited out reach.
SEO is a complicated process with many factors affecting the website ranking including constant upgrades and amendments in the search engine algorithm. We had seen quality back links to be THE source of visibility and ranking in the past years. This is now changing. Social signals are known to be more worthwhile now.
Our efforts through the optimization of our websites bring greater web traffic to our websites. Our intent is to create awareness, more leads and more conversions.
The heavy weight champion of the search engine optimization – the Back links seem to have been in the back yard since the discussion of the social signals began. The masters of the SEO say that links still hold the same position. These are still important and have a lot of say in the visibility of the web pages, as well as in creating the authority. The tilt, in case of back links, has shifted towards quality and relevance.
Links as the gurus say can be easily manipulated but social signal cannot be given the same treatment. Links can be brought, but social signals, social shares; likes on the shares and the dissemination of such shares come naturally. Manufacturing of likes and sharing the posts can be done, but till now has limited out reach.
SEO is a complicated process with many factors affecting the website ranking including constant upgrades and amendments in the search engine algorithm. We had seen quality back links to be THE source of visibility and ranking in the past years. This is now changing. Social signals are known to be more worthwhile now.
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