SEO Tip for Today

Optimizing our websites is the issue central to our need of visibility on the web. We need not to walk barefooted and hurt the soles of our feet, here, learning helps and prevents and face ward fall. We have learnt steps to healthy SEO practices in our previous posts. Let’s look at one more important step to optimize our web pages. Today, we talk about optimizing images. Yes, images make our websites aesthetically appealing and create interest of the web visitor in out website. Why not make the best of the images and optimize them for the search engines.

Search engines, as we know, do not read images. We need to make them read these PNG or JPEG formats so that these images become search engine friendly.

Google tells us about optimizing images in its SEO best practice guide, it says, “Images may seem like a straightforward component of your site, but you can optimize your use of them. All images can have a distinct filename and "alt" attribute, both of which you should take advantage of. The "alt" attribute allows you to specify alternative text for the image if it cannot be displayed for some reason. Why use this attribute? If a user is viewing your site on a browser that doesn't support images, or is using alternative technologies, such as a screen reader, the contents of the alt attribute provide information about the picture.

Another reason is that if you're using an image as a link, the alt text for that image will be treated similarly to the anchor text of a text link. However, we don't recommend using too many images for links in your site's navigation when text links could serve the same purpose. Lastly, optimizing your image filenames and alt text makes it easier for image search projects like Google Image Search to better understand your images.”

Let’s not waste time pondering on the errors we have made in the past. Fastening our seat belts and getting our SEO right, will help in furthering our ranking on the search engines.